How Ikea's Uppleva Is Like A JASE Inbound Marketing Plan

Shameless plug I know, but hear me out!

This summer Ikea is releasing its Uppleva all-in-one home entertainment system. The newest Ikea product is their latest foray into electronics and attempts to solve the problem of unsightly wires bulging from behind the HDTV and the multiple remotes it takes to operate your entertainment center. It seems like a pretty good concept. Check out the video:



Now, I don't know how the Uppleva will turn out, but I could not help but compare Uppleva to a JASE inbound marketing plan when watching the video. The similarity lies in both JASE and Uppleva's ability to streamline your process. Whether it is your home theater system or your business' marketing plan, simplification and efficiency is important. No one likes having a bunch of remotes to a bunch of electronics and all the wires that are associated to power these electronics. The same thought can be applied to your business' marketing plan.

A JASE inbound marketing plan simplifies your marketing strategy by eliminating the wires and remotes. Our plan can centralize all your offline and online marketing efforts, eliminating all the hands involved to control your marketing strategy and because all of our results are measurable we can eliminate the connections between your advertising campaigns and their ROI.

What do you think of Ikea's Uppleva? Interested in learning more about a JASE inbound marketing plan? Contact JASE to get started today! As always, please feel free to share article with friends.

Ikea Upplevaimage credit: JASE Group on flickr


Monday, April 23, 2012 written by Cameron Muro
Tags:  Advertising Campaigns, Electronics, HDTV, Home Theater, Ikea, Inbound Marketing, marketing strategy, ROI, Uppleva
Categories:  Inbound Marketing, Search Engine Optimization, Technology
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