New Technology Observes Ad Placement, Make Your Marketing Efforts Count
A new tool is allowing marketers to analyze how the public views banner ads. The technology is called the Real CPM and the goal of the software is to track eye traffic on online ads to see what appeals to consumers.
A recent study showed that when it comes to online marketing banner ads, left and then right placement ads fair best, respectively. The new technology is jut one effort to help marketers determine ad placement.
While marketers around the country are finding ways to market in this progressive digital age, put your business in the lead with a JASE inbound marketing plan. JASE inbound marketing blends traditional and online marketing efforts to create a plan that is affordable for your business, measures real-time effectiveness of your marketing efforts and gets your business results.
Online advertising is only one aspect of a JASE inbound marketing plan that is created exclusively for your business. Blogging, branding, social media marketing, and focused efforts to increase your businesses sales volume are all a part of a JASE inbound marketing plan.
Take the time to learn more about JASE Group and the JASE inbound marketing plan. Make an affordable investment and contact JASE today.
image credit: by courosa on flickr
A recent study showed that when it comes to online marketing banner ads, left and then right placement ads fair best, respectively. The new technology is jut one effort to help marketers determine ad placement.
Find new and exciting ways to enhance your brands online marketing presence.
While marketers around the country are finding ways to market in this progressive digital age, put your business in the lead with a JASE inbound marketing plan. JASE inbound marketing blends traditional and online marketing efforts to create a plan that is affordable for your business, measures real-time effectiveness of your marketing efforts and gets your business results.
Online advertising is only one aspect of a JASE inbound marketing plan that is created exclusively for your business. Blogging, branding, social media marketing, and focused efforts to increase your businesses sales volume are all a part of a JASE inbound marketing plan.
Take the time to learn more about JASE Group and the JASE inbound marketing plan. Make an affordable investment and contact JASE today.
image credit: by courosa on flickr
Wednesday, July 25, 2012 written by Naima Gethers
Tags:
blog, blogging, Brand Management, branding, creative advertising, digital media, Eye Trackshop, Facebook, Inbound Marketing, internet marketing, JASE, JASE Group, marketing, Mashable, small business, social media, social media marketing
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Creative Advertising
Often advertisements have a negative connotation associated with them by the consumer. Because of this most people do not take the time to look at or read advertisements. The good news is not all advertisements are bad. JASE takes the time to design very clever advertising campaigns that are appealing to your audience. Appealing enough that you are remembered when consumers are ready for your product or service. Or even when they're not. JASE creative advertising campaigns are a powerful tool when properly aligned with ongoing business strategies.
Public Relations
Image. We all care about our image – our personal image – our company's image. That's where our PR team can help you. We help you get the word out about your company. We help you get the word out about your message. We help the public understand you, your vision, and your beliefs. We help the world discover your company and how it can satisfy their needs. How do we do this? Ahh, the big question. It's the combination of the strategic execution that makes JASE stand out above the crowd of PR agencies.
Inbound Marketing
Inbound marketing is a complementary set of marketing techniques focused on driving quality prospects to your business and its products. Inbound marketing has become widely accepted because it supports the way consumers make purchasing decisions - using the Internet to learn more about the products and services that best meet their needs. For this reason, JASE inbound marketing strategies can generate quality leads because it focuses on the audience that is already interested in your brand, company, and product or searching for your services.
Technology
JASE brand strategy, creative, software, data, marketing, and IT teams work together to create the most powerful eBusiness solutions to fit your organization's daily tasks. Our team helps you identify your needs, specify requirements, and design a system that will assist your team in optimizing their efficiency and profit margins. Custom software, web applications, Intranet portals, eCommerce solutions, and content management systems are just a sample of what we can do for your organization.