Social Media Is No Longer Just A Fad - Social Communities Are Changing Businesses
[caption id="" align="aligncenter" width="410" caption="Social Media Is Not A Fad - Connects You To The Consumer"]
The doubters and naysayers of social media
, namely business executives that cannot understand the return on investment, want to say that social media is a fad. They feel their opinions are validated every time a new social community is born and it eliminates an older one.
With the boom of Google+
adding tons of members daily, by invitation only, the naysayers are back saying the end of Facebook
is near. They are convinced that it is only a matter of time before Facebook is retired just as MySpace and dozens of social communities before it, so they continue to take the stance that their is no need to invest a lot of time and money into a fad.
The truth is though, Social Media
is not a fad. It will be here for the long haul. Social media is an evolution in technology and society which has changed the way we communicate. Subsequently social communities have changed the way businesses interact with their customers.
The ability of a business to successfully integrate social media into its inbound marketing strategy
will directly correlate to the success it achieves.This is not just to say having a social presence is all that is needed, but to say that a co-creation of brand recognition, loyalty, and relationships with your consumers is important.
Consumers are more influential in their effect on business as a result of social media. To ignore that evolution is a death nail in the coffin of your business. As a digital media and full scale advertising company
we are vested in social media. Still too many times we deal with current/potential clients that just do not simply see the the need to be involved in social media.
Convincing executives, or yourself for that matter, that social media is integral to your company's success can only be accomplished with the effective use of demonstrating the benefits of social media to enabling your company's progress. If that can be achieved, your company will not be left behind.
Connect with us, we're on each social media platform and easy to find. JASE can show your company how to benefit from all that social media strategies have to offer.
image credit: Intersection Consulting on flickr
|Subscribe to our RSS Feed Today!
Friday, August 19, 2011 written by Cameron Muro
working with JASE?
Wednesday, May 22, 2013
Tuesday, May 21, 2013
Monday, May 20, 2013
Friday, May 17, 2013
Thursday, May 16, 2013
Wednesday, May 15, 2013
Tuesday, May 14, 2013
Monday, May 13, 2013
Friday, May 10, 2013
Friday, May 10, 2013
Often advertisements have a negative connotation associated with them by the consumer. Because of this most people do not take the time to look at or read advertisements. The good news is not all advertisements are bad. JASE takes the time to design very clever advertising campaigns that are appealing to your audience. Appealing enough that you are remembered when consumers are ready for your product or service. Or even when they're not. JASE creative advertising campaigns are a powerful tool when properly aligned with ongoing business strategies.
Image. We all care about our image – our personal image – our company's image. That's where our PR team can help you. We help you get the word out about your company. We help you get the word out about your message. We help the public understand you, your vision, and your beliefs. We help the world discover your company and how it can satisfy their needs. How do we do this? Ahh, the big question. It's the combination of the strategic execution that makes JASE stand out above the crowd of PR agencies.
Inbound marketing is a complementary set of marketing techniques focused on driving quality prospects to your business and its products. Inbound marketing has become widely accepted because it supports the way consumers make purchasing decisions - using the Internet to learn more about the products and services that best meet their needs. For this reason, JASE inbound marketing strategies can generate quality leads because it focuses on the audience that is already interested in your brand, company, and product or searching for your services.
JASE brand strategy, creative, software, data, marketing, and IT teams work together to create the most powerful eBusiness solutions to fit your organization's daily tasks. Our team helps you identify your needs, specify requirements, and design a system that will assist your team in optimizing their efficiency and profit margins. Custom software, web applications, Intranet portals, eCommerce solutions, and content management systems are just a sample of what we can do for your organization.