Socialcam is one of the newest social media applications to intrigue web, iOS and Android users. The app allows users to load, share and view videos and sync the videos with their social media networks. One of the advantages of using Socialcam is that there are no time limits to the videos. Socialcam allows user to take advantage of their smart-phones, capture video and quickly create and upload the video.

Videos are a great way to engage your audience and share the message and vision of your brand in a unique way. There are a few brands that are using Socialcam and are becoming popular among users.

  • New York Nets: Brooklyn’s new basketball team uses the social media app to show construction of the new stadium and interviews with players and general manager. Socialcam allows the Nets to introduce themselves to their fans.
  • Lipton Iced Tea: The brand uses Socialcam to share interviews and behind the scene footage of the face of their brand, Singing artist Lady Antebellum.
  • Avion Tequila: The Tequila company loads videos of bartenders around the world giving tips to consumers on recipes for interesting drink mixes.
  • The Oprah Winfrey Network (OWN): The network has loaded more videos onto socialcam than any other brand. Videos include clips from interviews and book reviews.

The uses for video vary for every brand. Regardless of your brand, your message can be conveyed through video in an interesting way to engage with your consumers.

For additional information on socialcam and other social media networks that can help your business engage with consumers contact JASE. There are easy and fun ways to get your conversation with consumers started.

Videoimage credit: by Ezalis on flickr

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