Keith Parnell, Strategy Chief

(Michael) Keith Parnell has been the Chief Executive Officer of JASE Group LLC, an innovative Creative Advertising & Public Relations Agency, since he founded the company in 1997. JASE is based in Norfolk, VA. Keith is the Virginia Governor’s Appointed Commissioner representing the City of Norfolk to the Transportation District Commission of Hampton Roads, is Vice President and serves on the Board of Managers of the Cosmopolitan Club of Norfolk Virginia, and serves on the Board of Directors of Transit Management Company. In the past, Keith served on the Board of Directors of Hampton Roads Public Transportation Alliance, as Chief Information Officer for Stratum Marketing, as Manager of Software & Data Services for FSAP, and as Deputy Chief Technology Officer for The AUTOMARK Group.

Keith studied at Christopher Newport University and Kansas State University. He is a member of the Norfolk Cosmopolitan Club, Virginia Opera Guild, Hampton Roads Public Transportation Alliance, Entrepreneurs Forum of Hampton Roads, Chesapeake Economic Development Advisory Committee, Hampton Roads Internet Marketing & Technology Group, Williamsburg Internet Marketing Group, Charlotte SEO & Search Engine Marketing Group, Hampton Roads for Rail, and Virginians for High Speed Rail. Keith is married to Nicole, has two daughters, one son-in-law, and two granddaughters. He enjoys golf, baseball, and football. Keith lives in Norfolk, VA.

If you would like to talk, our door is always open. Please contact us here – we look forward to working with you!

What’s going on with #KPTalks

Connect Hampton Roads Join The Movement Connect Hampton Roads 2016 Survey, a chance to win an iPad 2 Air - Imagine a future with a variety of ways to get around Hampton Roads. The goal of the Connect Hampton Roads movement is to support outcomes that are essential to the region’s long-term success. Please take a moment to fill out … Read More
20160924_182755 Growl Fest with friends at Virginia Zoo - We got to hang with some fun friends at the Rotary Club Growl Fest at the Virginia Zoo. We even ran into our buddy Kevin Erskine from Coelacanth Brewery.  
JASE, A Branding Agency 01 Facebook PPC What’s your brand doing on Friday evening? - Do you leave your brand at the office? Let me ask you a question – – isn’t your brand how other people perceive you? Do you think people stop looking at you just because the weekend is here? If your … Read More
KP TDCHR Transportation District Commission of Hampton Roads September 2016 Board Meeting at Hampton Roads Transit - Will I see you there today? The Transportation District Commission of Hampton Roads is HRT’s governing body. It consists of 13 members, one elected official and one citizen representative from each city served by Hampton Roads Transit, the chairman of … Read More
wp-image-1946316708jpg.jpg Chillin’ at O’Connor Brewing Co - Enjoying a cool, refreshing adult beverage at O’Connor Brewing Co.
wp-image-1012370991jpg.jpg Dirty Plates at Dirty Buffalo #jaseclient - Lunch with friends and family at the world famous Dirty Buffalo. Can you tell we were hungry?
wp-image-558905857jpg.jpg Dinner with friends and family at Supper Southern Morsels - Fun dinner over Ed’s menu at Supper Southern Morsels. 
3 wise men Norfolk Cosmopolitan Club luncheon @ Norfolk Yacht & Country Club - Wish you could have joined us today for our Cosmopolitan Club luncheon. Our guest speaker was Kevin Erskine of Coelacanth Brewery in Ghent. If you’d like to join us for a luncheon which we hold twice each month or a … Read More
Pandora One Pandora Radio is changing things up. Are you a Pandora fan, Spotify fan, Amazon Music fan? - Pandora teases on-demand music while launching Pandora Plus with offline listening. The age of Pandora One is over. Pandora Plus is rolling out soon with unlimited skips and replays, as well as an offline mode for $5 per month. Get … Read More
Peninsula Corridor Study Is mass transit coming to Newport News & Hampton? - Is a mass transit system like light rail coming to the Peninsula? Hampton Roads Transit said they started planning one earlier this year. HRT wants a system that connects the two major cities: Hampton and Newport News. But what would … Read More
Hampton Roads Crossing Study Help Shape the Future of Transportation in Hampton Roads - You are invited to an informational meeting on Wednesday, August 31 from 6:30 to 7:30 pm at Granby High School, 7101 Granby St, Norfolk, VA to learn about the new harbor crossing project that is being studied by the Virginia … Read More
The Tide Light Rail 5th Year Anniversary Celebration The Tide Light Rail 5th Year Anniversary Celebration - Over 200 people joined Hampton Roads Transit today in Norfolk to celebrate The Tide light rail’s 5th year anniversary. Emceed by City of Norfolk’s Bob Batcher, HRT CEO William Harrell gave opening remarks followed by words of celebration and encouragement to … Read More
BizConnect HR Big JASE welcome to the neighborhood to BizConnect Hampton Roads - Welcome to the neighborhood, Laura! BIZCONNECTHR.COM One of the areas best networking groups for building quality relationships, obtaining referrals and growing your business. We offer many free networking opportunities for everyone and even more BizConnect “member only” events.
Congratulations from Virginia House Transportation Committee Chairman on TDCHR Appointment Congratulations from Virginia House Transportation Committee Chairman on TDCHR Appointment - I received another very thoughtful congratulations letter, this time from Virginia’s House Transportation Committee Chairman Ron Villanueva on my appointment to the Transportation District Commission of Hampton Roads. Thank you, sir. Again, I am very humbled. Commonwealth of Virginia House of Delegates … Read More
marketing dynasty How @JASEcreative became the ‪#‎marketingdynasty‬ it is today - Need to know the ‪#‎secretsauce‬? ‪#‎NeverStop‬! This is why our clients love us: 11p is the same as 10a at ‪#‎jasecreative‬. We never stop working for our clients. Runnin’ with @garyvee and @luisdortiz on @youtube tonight.
Congratulations from Virginia Lieutenant Governor on TDCHR Appointment Congratulations from Virginia Lieutenant Governor on TDCHR Appointment - I received a very thoughtful congratulations letter from Virginia’s Lieutenant Governor Ralph Northam on my appointment to the Transportation District Commission of Hampton Roads. Thank you, sir. Again, I am very humbled. Commonwealth of Virginia Office of the Lieutenant Governor … Read More
Hampton Roads Crossing Study Endorsement of Hampton Roads Crossing Study Option D, build it all approach to relieving transportation congestion - The Virginia Commonwealth Transportation Board is looking to formally adopt a solution to help relieve transportation congestion in Hampton Roads. Four options for the Hampton Roads Crossing Study are being considered. In the meantime, the Virginia Department of Transportation will release … Read More
who-am-i.jpg Who am I? What am I good at? - Are you constantly re-evaluating yourself? I do. I am. And I do the same thing with my business here at JASE. I’m re-evaluating right now. I will know by the end of the hour what we are good at today … Read More
Governor Terry McAuliffe's Office Virginia Governor McAuliffe Appoints JASE Group CEO Keith Parnell to Transportation District Commission of Hampton Roads - We are proud to announce that our CEO, Keith Parnell, has been appointed by Virginia’s Governor Terry McAuliffe to the Transportation District Commission of Hampton Roads. Keith will serve as the City of Norfolk’s Commissioner to the TDCHR, the governing … Read More
HRT The Tide Norfolk Expansion HRT will study two main light rail routes through Norfolk - The Federal Transit Administration has recommended that Hampton Roads Transit study two potential light rail routes through Norfolk. The western-most route will extend the existing 7.2 mile starter line from Eastern Virginia Medical School through Ghent and Old Dominion University … Read More
JASE US Flag smartphone A Memorial Day Thank You, Hero - As we move into this holiday weekend, please remember why we are happy for three days away from work. It’s because of the unconscionable sacrifices that so many veterans of our U.S. Military and their families have made over the … Read More
things successful people do on sunday nights What do you do on Sunday nights? - Business Insider put together this infographic on what they say successful people do on Sunday nights. Where do you fit in the spectrum? As evident by this blog post, I find myself researching my industry, reading a lot, and planning … Read More
Directions from Norfolk to Richmond Today’s PSA: VDOT told me to take Rt. 460 to Richmond from Norfolk - I heard a Virginia Department of Transportation commercial on the radio today that encouraged us to not take I-64 from Norfolk to Richmond because of construction delays. VDOT provided Rt. 460 as an alternate route. How odd, I thought. Even … Read More
Late Night Brand-talk Late Night Brand-talk - Where does your brand stand? Do you have a solid brand strategy? Really? How is your brand perceived by the millennial generation? Are you a Snapchat gangsta these days? Let’s talk. Today. CHECK OUT THE VIDEO FOR MORE TIPS.
Content Marketing is Gold Content Marketing is Gold. Gold baby. - “When was the last time you wrote that fun blog article? Two or three sentences and a photo–you’re gold.” Content marketing is too easy today. Photo. Video. Quality copy with SEO keywords. Google & Bing will love you. CHECK OUT … Read More

Keith Parnell, JASE Creative

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