Keith Parnell, Strategy Chief
(Michael) Keith Parnell has been the Chief Executive Officer of JASE Group LLC, an innovative Creative Advertising & Public Relations Agency, since he founded the company in 1997. JASE is based in Norfolk, VA. Keith is Norfolk Commissioner of the Transportation District Commission of Hampton Roads, serves on the Board of Directors of Hampton Roads Public Transportation Alliance, and is Vice President and serves on the Board of Managers of The Cosmopolitan Club of Norfolk Virginia. In the past, Keith served as Chief Information Officer for Stratum Marketing, Manager of Software & Data Services for FSAP, and Deputy Chief Technology Officer for The AUTOMARK Group.
Keith studied at Christopher Newport University and Kansas State University. He is a member of the Norfolk Cosmopolitan Club, Virginia Opera Guild, Hampton Roads Public Transportation Alliance, Entrepreneurs Forum of Hampton Roads, Chesapeake Economic Development Advisory Committee, Hampton Roads Internet Marketing & Technology Group, Williamsburg Internet Marketing Group, Charlotte SEO & Search Engine Marketing Group, Hampton Roads for Rail, and Virginians for High Speed Rail. Keith is married to Nicole, has two daughters, one son-in-law, and two granddaughters. He enjoys golf, baseball, and football. Keith lives in Norfolk, VA.
If you would like to talk, our door is always open. Please contact us here – we look forward to working with you!
What’s going on with #KPTalks
Who am I? What am I good at? - Are you constantly re-evaluating yourself? I do. I am. And I do the same thing with my business here at JASE. I’m re-evaluating right now. I will know by the end of the hour what we are good at today … Read More HRT will study two main light rail routes through Norfolk - The Federal Transit Administration has recommended that Hampton Roads Transit study two potential light rail routes through Norfolk. The western-most route will extend the existing 7.2 mile starter line from Eastern Virginia Medical School through Ghent and Old Dominion University … Read More A Memorial Day Thank You, Hero - As we move into this holiday weekend, please remember why we are happy for three days away from work. It’s because of the unconscionable sacrifices that so many veterans of our U.S. Military and their families have made over the … Read More What do you do on Sunday nights? - Business Insider put together this infographic on what they say successful people do on Sunday nights. Where do you fit in the spectrum? As evident by this blog post, I find myself researching my industry, reading a lot, and planning … Read More Late Night Brand-talk - Where does your brand stand? Do you have a solid brand strategy? Really? How is your brand perceived by the millennial generation? Are you a Snapchat gangsta these days? Let’s talk. Today. CHECK OUT THE VIDEO FOR MORE TIPS. Content Marketing is Gold. Gold baby. - “When was the last time you wrote that fun blog article? Two or three sentences and a photo–you’re gold.” Content marketing is too easy today. Photo. Video. Quality copy with SEO keywords. Google & Bing will love you. CHECK OUT … Read More SnapChat Talk with Our In-house Millennial - Use your resources, right? What better way to get down deep in business strategies with SnapChat than to experiment on the platform with millennials. CHECK OUT THE VIDEO. Content. Content. Content. - How much content did you generate today? Blogging. Instagram. Facebook. Twitter. Pinterest. YouTube. Yes. All of them. Gotta live where your target audience lives, not in your little hole. CHECK OUT THE VIDEO. Why should my business be on Instagram? - We’ve done the analytics research for you. The saturation rate on Instagram for connections, conversations and attention is very high. Let’s make sure your brand is out there where your target audience lives. CHECK OUT THE VIDEO! Shout-out to Belmont House of Smoke - Wow, what a great meeting this morning with the Belmont team: Dave, Rich & Jennifer. We are proud to be brand partners with Belmont House of Smoke in Ghent! Wondering why you’re getting your butt kicked? - Don’t sweat so much what millennials think. Don’t worry so much what baby-boomers think. Get out there and put your name in the public for ALL of them to see. Brand awareness and brand trust is imperative. “Live there, man. … Read More Season’s Greetings from The Studio #KPTalks - As the year comes to a close, I want to take this opportunity to thank you for your continued loyalty and friendship, and express my warmest wishes to you and your family for the holiday season. As one of our … Read More Spreading The Word on Your Brand - What better way to market your brand than to show support for other local businesses. Short. Simple. To the point. Get out there! Don’t be shy.