Kia has reinvented itself with its product line and with its attention grabbing commercials. Kia comes up big again with its Super Bowl commercial for this year for its new Kia Optima. Check it out:

MARKETING TAKEAWAY

I really think that Kia has done a fantastic job re-branding itself around the quality cars that it now makes. The entertaining and attention grabbing commercials that Kia uses to support its products have really reversed the perception of its brand.

What is your favorite Kia commercial? Tweet us @jasegroup and let us know what you think. As always, please feel free to share this with friends.

Kia Optima Super Bowl Commercialimage credit: JASElabs on flickr

2 Comments

  1. Seth

    We’re glad you liked the new Kia ad! Thanks for sharing, and for the shout out! http://bit.ly/KiaAd12.

    Seth – Kia Social Outreach Team

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