content marketing

5 common content marketing mistakes to avoid

We all know by now that content marketing is very important to the overall success of our web presence. And knowing the mobile numbers for consumers these days, we definitely know how important our website/blog is to the success of … Read More

A Strategic PR Plan Is More Than Just A Press Release

Managing finances in your small business can be difficult. Trying to determine where to save and where to spend can often force you to make some costly decisions. When it comes to public relations, the efforts you make for your … Read More

Key to the Perfect Media Release: Pretend Your Audience Is Two-Year-Old Children

Think about the two-year-olds that you know in your life. If they are like the two-year-olds that I know I am sure they are amazing little people. With limited attention spans, they are easily excited and just as easily distracted. … Read More