restaurant marketing

Fun Restaurant Marketing Tips

Some marketing ideas are just too good to pass up. Some, when you read these, will make you go, “Man, why didn’t I think of that?” Well, that’s what we’re here for–to be your marketing team. Enjoy Spread the word … Read More

content marketing

5 common content marketing mistakes to avoid

We all know by now that content marketing is very important to the overall success of our web presence. And knowing the mobile numbers for consumers these days, we definitely know how important our website/blog is to the success of … Read More

Late Night Brand-talk

Where does your brand stand? Do you have a solid brand strategy? Really? How is your brand perceived by the millennial generation? Are you a Snapchat gangsta these days? Let’s talk. Today. CHECK OUT THE VIDEO FOR MORE TIPS.

Content Marketing is Gold. Gold baby.

“When was the last time you wrote that fun blog article? Two or three sentences and a photo–you’re gold.” Content marketing is too easy today. Photo. Video. Quality copy with SEO keywords. Google & Bing will love you. CHECK OUT … Read More

Content. Content. Content.

How much content did you generate today? Blogging. Instagram. Facebook. Twitter. Pinterest. YouTube. Yes. All of them. Gotta live where your target audience lives, not in your little hole. CHECK OUT THE VIDEO.

3 Reasons Why Your Lead Generation Initiatives Are Not Working

You will hear a lot about lead generation strategies in business. But it’s smart to figure out what works for your business in your industry. If you’re having difficulties and finding frustration in your results, here are few reasons that … Read More

5 Ways Blogging Will Lead Your Insurance Agency’s Marketing Initiatives

Think of your agency’s blog as the eyeglass to a socialgraphic world populated by millions. We all know that blogging, inbound marketing in general, can be a daunting set of tasks. For starters, where do we start? Who do we … Read More

The Role of Industry Publications In B2B Marketing

Content, content and more content! Content marketing is what drives today’s search engines, but it is also one of the factors that helps breed consumer confidence and brand loyalty. We are in the age of the smarter shopper, a shopper … Read More

William & Mary Website Redesign Makes the Grade for Design and Usefulness

One of Hampton Roads’ treasured universities has recently redesigned its website. The College of William & Mary website redesign can be seen at wm.edu. The redesign has received many awards from design and higher education organizations. But most importantly, the new … Read More

Three’s Company: Tumblr, Flickr and Yahoo! Have Big Plans For The Future

Yahoo! recently announced changes and additions that will help the company gain ground on their competitors, Google and Facebook. Yahoo! will be making major updates to its photo sharing site Flickr and has been approved to purchase the extremely popular … Read More

3 Tips on Website Redesign & SEO Strategies to Kick Start Your Business

Many companies have different reasons for updating their websites. Last week’s post mentioned the need for a facelift or redesign based on an outdated look of the website. Often, an updated website can result in decreased page views, decreased consumer … Read More

Identity & Reputation Management 101: College Graduates, What Does Your Digital Footprint Look Like?

Congratulations to graduates of the Class of 2013! Colleges and universities across Hampton Roads are conferring bachelor and master degrees on the next generation of small business owners, marketers, public relations specialists and social media gurus. As this new workforce … Read More

How To Use Technology to Distribute Your Content

New technology was created for the small business owner. Sure, other people in different professions and lifestyles benefit from technology, but technology makes small business owners winners. When it comes to marketing, technology provides your business with multiple different avenues … Read More

Social Media, and Buzz Words, and News Releases! Oh My!

With all the conversation surrounding social media many people forget about the classic and well-known approaches to public relations. Today there are many businesses that have found a great mixture between communicating with the media through social media and the … Read More

RIM Name Change to Blackberry for Better Branding

What’s the best way to make a comeback? According to BlackBerry, change your name. In hopes of regaining the original #TeamBlackBerry, fanatics of Blackberry handsets that remained loyal to RIM when Apple introduced the iPhone, RIM has decided to change … Read More