local search

Are You Local Search Ready?

Like it or not, digital search rules today’s consumer landscape. People are searching for your business on their phones before they visit you, or buy online from you. Are you ready for that? JASE helps businesses get found online by … Read More

Whose Word-of-Mouth Is More Important?

Word of mouth marketing is just that – word of mouth. Not your word of mouth. Your consumers’ word of mouth. As much as we like to think we are in control of our brand, we aren’t. Our consumers hold … Read More

Breaking the Inner Circle – The Impact of Your Consumers’ Peers

As consumers grow distrustful of social media advertisements, businesses must become more shrewd in their online marketing strategies. This means tapping into the individuals that usually have the most impact on their target audiences’ decision making habits – the boy/girl … Read More