New Technology Observes Ad Placement, Make Your Marketing Efforts Count

A new tool is allowing marketers to analyze how the public views banner ads. The technology is called the Real CPM and the goal of the software is to track eye traffic on online ads to see what appeals to … Read More

How is Your Brand’s Pinterest Board Being Viewed by Consumers?

Pinterest is one of the newest additions to the social media website lineup being used by brands to market products and services to consumers. While Pinterest may not be the right social media tool for some brands it has become popular enough … Read More