Google Pays Apple $1b and Profits $8b on iPhone & iPad Searches

The New York Times published an article on recent Goldman Sachs estimates on Google’s ad revenues and Apple’s participation. Very interesting that Google would even consider severing the partnership. Google collected about $11.8 billion on mobile search ads in 2014. … Read More

Big Business Struggles With Communication, Learn to Communicate Online

Even big companies struggle with communicating appropriately online. Whether through social media or on corporate websites, big companies don’t always get it right. A great example is Dole, the world’s largest producer and marketer of fresh fruit and vegetables (according … Read More

Facebook Files IPO – Opts For $5 Billion Instead of $10 Billion – What Does This Mean For The Social Media Giant?

Facebook will file paperwork for its initial public offering today to be set at $5 billion. Morgan Stanley will be the lead underwriter, with Goldman Sachs, Bank of America Merrill Lynch, Barclays Capital, and JP Morgan completing the team of … Read More