Weekend JASE World Recap: Going Digital, Smartphone Websites for Google, Spence Crossing Websites Launches, Working with a Local Web Design Company, New School Advertising, Mother’s Day in Colonial Williamsburg

What happened this week in your JASE World? Here’s a quick recap. We’re Going Digital! Are you letting the cool technologies drive your ideas? The best campaigns are always idea-driven and consumer-focused, and then the medium falls into place naturally. … Read More

Guidelines for Building Smartphone Websites for Google

Portions of this series of articles on mobile website development may get a bit technical. If you start to glaze over while reading the rhetoric, just know that we have your back. Our team is all over what it takes … Read More

Google’s Change To Its Page Layout Algorithm – How Much Of Your Content Is Above The Fold?

At the end of January, Google announced they were implementing a change to their algorithm that looks at layout of a webpage and the amount of content you see when you click on the search result. The importance of this … Read More

Google’s Matt Cutts Announces At SXSW That Google Will Penalize “Over-optimized” Websites

A couple of weeks ago at the SXSW conference in Austin, Texas, Google’s Matt Cutts revealed that Google is working on a search ranking penalty for websites that are “over-optimized”. With Google’s update they intend to create a level playing … Read More