Create An Impactful Daily Deal Campaign

Mobile marketing via daily deal discount sites such as LivingSocial and Groupon have become a popular marketing option for many small businesses. These sites give businesses exposure to thousands of subscribers in their local community.  However, in the words of … Read More

Groupon Invades ESPN College Gameday Commercial

As an avid sports fan I am biased, but I think ESPN does a great job with their television commercials. They are able to connect with their target audience just about as well as anyone. ESPN is back at it … Read More

VISA Working Towards Mobile Payment – Hopes To Partner With Samsung For 2012 Olympics

A couple weeks ago Reuters reported that payment technology giant Visa is accelerating its efforts in the field of mobile payments in the hopes to have a system in place with Samsung for the 2012 Olympic Games in London. Visa … Read More

LinkedIn IPO Spreads Its Wings – Does Social Media Marketing Now Fit For Your Small Business?

LinkedIn went public yesterday with huge anticipation for it’s early results from its IPO. There was a lot of speculation as to exactly how the market would react to LinkedIn’s initial public offering, primarily to serve as a barometer for … Read More