JASE on twitter

Tweeting CEOs, Tips To Properly Handle Your Twitter Account

All social media networks are not for every organization however, Twitter does a great job supporting CEO’s and others in leadership roles as they help establish their brand’s voice on social media. There are many in leadership who feel like … Read More

Emotional Branding: Connecting with Consumers and Creating a Culture of Loyalty

The Virginia Peninsula Chapter of the Public Relations Society of America (PRSA) recently hosted Alan Hilburg on May 17. Hilburg is an emotional branding expert who has motivated CEO’s of many large organizations. He was most recently called in by … Read More