Google Pays Apple $1b and Profits $8b on iPhone & iPad Searches

The New York Times published an article on recent Goldman Sachs estimates on Google’s ad revenues and Apple’s participation. Very interesting that Google would even consider severing the partnership. Google collected about $11.8 billion on mobile search ads in 2014. … Read More

Web Browsers Proposing To Block Cookies By Default – JASE Inbound Marketing Delivers Measurability With Or Without Cookies

Mozilla recently proposed to block cookies by default on their Firefox browser. This proposal brought many cheers from internet users looking for more security while they browse the web. This proposal also brought a bunch of gulps from small business … Read More

Will Next Generation Of Web Browsers Incorporate A “Do Not Track” Feature?

It is being reported that when the next version of Microsoft’s Internet Explorer, IE10, is released it will have a do not track feature built in and already enabled. This would be a major development for digital marketers as we … Read More

Browser Wars and Rapid Release – Do the Firefox quick releases make your head spin?

The browser wars continued last week with the release of Firefox 7, followed immediately by the Beta of Firefox 8.  For those keeping score, in the last six months and change, Firefox has gone all the way from unveiling version … Read More