Is Your Business Taking Advantage of Click-to-Call

The new web based communication tool has quickly established itself in the mobile device sector. Google has taken the lead in converting web-based traffic into direct telephone communication between an end user and a business. Although Google is not the … Read More

Google Knowledge Graph And Its Impact On Search Engine Results

Last week we talked how Google had removed “Google+ People and Places” in favor of content from their “Knowledge Graph” in an attempt to give the user more of what they want. Now, instead of promoted brands and people in … Read More

Google Replacing Google+ People & Pages With Google Knowledge Graph

In the first quarter of 2012 we covered the changes to Google’s search engine when they launched “Search plus your world“. In the launch Google started promoting Google+ People & Places in the right hand column of their search results … Read More

Yahoo Releases Web Browser Axis – Will It Save Yahoo?

Yahoo stepped into the world of web browsers last week. Yahoo’s attempt is to create a more visual world for search. They also plan to streamline your searches between devices. When you search on your smartphone, tablet, PC, Yahoo wants … Read More

Say Goodbye To Yesterday’s SEO – Say Hello To Inbound Marketing

We have been saying for some time now. “Inbound marketing is today’s SEO“, and with every day that passes it becomes more evident. How is inbound marketing “Today’s SEO”? Search engines have always dictated what techniques/strategies are necessary to rank … Read More

Yahoo CEO Scott Thompson Eliminating 2,000 Jobs As It Attempts Turn Around

Yahoo CEO, Scott Thompson, took over in early 2012 and since that day everyone has wondered what he would do to bring some glory back to the beleaguered internet giant. Apparently, it starts with layoffs. Thompson announced that Yahoo would … Read More

Google To Rollout The Next Version Of Semantic Search – How Will It Affect Your Inbound Marketing Efforts?

Google is in the process of rolling out major updates to its search engine, but what’s new? Google is always tweaking their search engine. Although, the adaptation to this existing feature is nothing new. The feature I am referring to … Read More

Why is Google+ Content Replacing My Pay-Per-Click Ads On Google?

Google search engine users may be noticing some different search suggestions when they use Google and are logged into their Google accounts. Google has recently started promoting Google+ content instead of pay-per-click ads, if there are no PPC ads to … Read More

Bing Introduces Linked Pages That Integrates With Facebook – Users Don’t Have To Create Google+ Account To Get Personalized Search Results

In the last week, Bing introduced a new feature called Linked Pages that allows people in the United States to connect their websites to their Bing identities. Bing’s feature is similar to Google’s “Search, plus your world” feature that they … Read More

Yahoo Co-founder Jerry Yang Resigns From Board Of Directors

Late yesterday afternoon Yahoo announced that co-founder Jerry Yang retired from his position on the board of directors at the company he helped start 17 years ago. Yang co-founded Yahoo with David Filo and held the position of CEO from … Read More

PayPal President Scott Thompson Named Yahoo’s New CEO – Will He Bring The Search Engine Back To Glory?

Yahoo’s new CEO will be PayPal’s current President, Scott Thompson. Thompson was named CEO of Yahoo last week replacing the vacancy left by the firing of former CEO Carol Bartz who was let go in September of last year, Thompson … Read More

Your Online Reputation Is Your Business – What Does A Search Engine Reveal About Your Company

You’ve worked hard to build a solid reputation for your company. You do good work. Your clients respect and appreciate the success you’ve helped them achieve. Then along comes an unhappy ex-employee or the one client in the past ten … Read More