Popular Mobile Messaging App Kik Adds QR Codes

Kik, the popular messaging app made successful by the younger generation, has made headlines recently for its valuation, and also its investment from Tencent. There’s also a lesser, but maybe more interesting, news tidbit that came out recently from the … Read More

Microsoft Office On Android Tablets

Microsoft announced this week that they’re increasing their partnership with 20 new Android tablet production companies. Microsoft is pushing to have its Microsoft Office apps on every platform, especially on their home screens. Will you be using Microsoft Office on … Read More

Do You Need a Mobile Website?

Here are the facts*: Wireless subscriber connections (smartphones, tablets, etc): 326.4M Wireless-only households: 35.8% Mobile Internet advertising: $2.4B More and more people are using smartphones in the U.S. every day. More and more consumers are depending on shopping from their iPhones, … Read More

PriceGrabber Finds that Black Friday is now Black Week

Black Friday is now known as Black Week, according to leading online shopper site PriceGrabber. This year Thanksgiving sales started before Friday and extended throughout the week. According to a recent survey, from Thanksgiving through Cyber Monday, PriceGrabber experienced a 14 … Read More

Location Based Marketing Through Social Media

A recent study conducted by the Pew Internet & American Life Project found that around 74% of smartphone users use location-based services. The study also found that one in five (18%) of smartphone users are checking in to local businesses with geo-social services such … Read More

Smartphones Kill Call Centers And Welcome Mobile Websites

A great article from Mashable offered data for what we all pretty much knew: smartphones are taking over. According to the article, there are more smartphone users than basic phone users and there will soon be more mobile devices accessing … Read More

App Research Firm Flurry Estimates 1.2 Billion Mobile Apps Downloaded Over The Holidays

Mobile application research firm Flurry is reporting an estimate of over 1.2 billion apps downloaded over the holidays (December 25-31, 2011). That is a 60% increase over the standard 750k apps that are downloaded each week. The boom in downloads … Read More

Does Mobile Search Deliver The Same Results As Desktop Search? Google Tells Us The Answer Is No

It would be an easy assumption to believe that if a website ranks high on a desktop search query, it will also rank high on a search query returned to a mobile device. The reality is that it would be … Read More

Mobile Applications Helping The Unemployed Find Jobs

Mobile applications are a hot topic right now in the technology industry. JASE has focused several blog articles in the last couple of weeks on how businesses are gearing their marketing and sales towards mobile applications. It appears that mobile … Read More

Flickr Upgrades Security Features with “Geofences” with Privacy In Mind

As mobile phone technology continues to progress, many users continue to take advantage of the upgraded cameras, and the ease of access to share those photos that are taken. One of the evolutions of mobile phone technology that gets overlooked … Read More

Improper Use Of QR Codes Leads People To Think the Marketing Strategy Dead – Do You Use QR Codes?

Does your business use QR codes as part of its marketing strategy? As a business owner or marketing professional, do you or the higher ups struggle to see the benefit from using QR codes? Part of my responsibilities here at … Read More

Blackberry #1 In Foursquare Usage – More New Signups Than Any Other Mobile Device Platform

Foursquare made an appearance at the BBM Hackathon with some proud data they were excited to share with everyone in attendance. Since Foursquare’s integration with Blackberry Messenger, Foursquare has experienced huge success as a record number of users have jumped … Read More

Friday Dilbert: Social Networks, Games & Phones

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