restaurant marketing

Fun Restaurant Marketing Tips

Some marketing ideas are just too good to pass up. Some, when you read these, will make you go, “Man, why didn’t I think of that?” Well, that’s what we’re here for–to be your marketing team. Enjoy Spread the word … Read More

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Google Is Telling Us SEO Is Nothing Without Content Marketing – Is Your Small Business Finally Listening?

Google is the leading search engine, by means of queries, in the world. But it does not matter if the leader is Google, Bing, Yahoo or One factor is constantly being emphasized, and that is quality organic content creation. … Read More

Google Begins To Break Away From Google+

It was a thought. And for a while, it seemed like a very real possibility. Google rolled out Google+ and began to change the way we interfaced with the internet. Backed by Google Search, most experts thought that Google+ would … Read More

Instagram Poised To Move To 1080p Resolution

Instagram lives in a 640px world, but apparently, not for long. TechCrunch is reporting that since the latest update to Instagram’s website, they have been allowing for 1080px uploads and though they are not displaying them on phones currently, it … Read More

Google Launches News Lab To Help Newsrooms In Reporting

Google launched a new site called “News Lab” this week aimed at helping journalists with their reporting. The site will contain tools for newsrooms, including tutorials and best practices on how to use Google products in reporting, as well as … Read More

Does Your Message Fit Your Brand?

Does your advertising message fit your brand? And more importantly, does your advertising message fit your target audience? Cool things and cool people as our spokesperson will come and go. So will our money if we spend bad money on … Read More

3 Reasons Why Your Lead Generation Initiatives Are Not Working

You will hear a lot about lead generation strategies in business. But it’s smart to figure out what works for your business in your industry. If you’re having difficulties and finding frustration in your results, here are few reasons that … Read More

Go Local Workshop: Is Social Media Really For Your Small Business?

JASE is excited to announce that our CEO, Keith Parnell, will be speaking at the Go Local 757 event next Wednesday, May 7th. Event details are below. Go Local 757 Workshop Details: Please join us for our newest workshop on … Read More

2013 Alert: Print Collateral Belongs In Your B2B Marketing Strategy

In the digital world of social media, CMS websites and search engine optimization many will tell you that, in B2B marketing, print collateral’s value has been severely diminished. They will tell you the return on your investment from the cost … Read More

The Role of Industry Publications In B2B Marketing

Content, content and more content! Content marketing is what drives today’s search engines, but it is also one of the factors that helps breed consumer confidence and brand loyalty. We are in the age of the smarter shopper, a shopper … Read More

Online Marketing And Social Media Make Identifying Your Target Market More Challenging

The power of today’s online marketing strategies and its ability to bring information to the masses, coupled with the evolution of social media, means your target market is substantially larger than twenty years ago, even ten years ago.   The pond … Read More

What Is Target Market And Why Does It Matter For Attracting New Customers?

Target market is a tricky phrase in the advertising world, but in some ways it is very self-explanatory.  Your target market should be the group of consumers that need the product or service that you provide.  It’s in the fine … Read More

Do You Have Time for Social Media?

Do You Have Time for Social Media?

That’s like asking, do you have time for advertising? Or, do you have time for marketing? You may not think you do, but if your business is going to be successful then you need to make time. And since there are … Read More

‘It’s Not Complicated’ Ad Campaign Reminds Us That Marketing Is More Effective With The Right Team

The AT&T “It’s Not Complicated” TV advertising campaign has captured the attention of TV audiences since its initial release in November 2012. In living rooms and offices across the country people continue to talk about the ads, which feature various groups … Read More