Your Inbound Marketing Campaign, Like Octopus Tentacles, Should Lead Consumers Back To The Brain Center

Content Marketing. We hear that term a lot these days. So let’s break down one particular technique of content marketing – blogging for business. Think of your company’s blog as the eyeglass into a socialgraphic world populated by millions. We … Read More

Television, Magazine, Newspaper – Tablet Users Say Their Tablets Are All They Need

The way people gather news is continuing to shift. Now that tablet computers are becoming more and more a household item, people’s need to get their news from television, magazines, or newspapers are decreasing. According the Pew Research Center study … Read More

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.IV [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ “Know your socialgraphics. Who likes to talk about what and on what platform. We [JASE] use a totally different tone on Twitter than we do on Google+ … Read More

Coffee with the CEO: LinkedIn for Business, with a touch of Inbound Marketing Strategy p.III [video]

Keith Parnell, @parnellk63, CEO, JASE Digital Media Coffee with the CEO – http://coffeewiththeceo.com/ Your 2nd generation LinkedIn friends trust you because you’re a friend of a friend. “[LinkedIn generation connections] build a trust bubble.” “I don’t pretend to know all … Read More

Should Your Small Business Setup a Facebook Business Page? Done, now what?

We get questions quite a lot about setting up Facebook Business Pages for small businesses. The questions range from how-to to will-you to should-we. Most times the answer is 100% dependent on your target audience. So our first question back … Read More

Don’t Understand How Foursquare Can Help Your Small Business Bottom Line?

If you are a small business owner and you are not listed on Foursquare, you are missing out on a great opportunity to network with your consumers. Socialgraphic numbers are astounding with the massive numbers of people that are participating … Read More

Are you the reason your CEO does not see the value of Social Media?

This article was taken from our CEO’s personal blog. Keith Parnell is a regular blogger at keithparnell.com and a participant here in our digital media world. There are many challenges to implementing a social media marketing campaign into an organization’s … Read More