5 Ways Blogging Will Lead Your Insurance Agency’s Marketing Initiatives

Think of your agency’s blog as the eyeglass to a socialgraphic world populated by millions. We all know that blogging, inbound marketing in general, can be a daunting set of tasks. For starters, where do we start? Who do we … Read More

Your Business’ Advertising Begins With Identifying Your Target Market

The starting point for any business as it begins its advertising efforts is to identify and research the target demographic and socialgraphic. Do you know where your potential customers reside?  Are they online or offline or both?  Do you know … Read More

Online Marketing And Social Media Make Identifying Your Target Market More Challenging

The power of today’s online marketing strategies and its ability to bring information to the masses, coupled with the evolution of social media, means your target market is substantially larger than twenty years ago, even ten years ago.   The pond … Read More

Do You Have Time for Social Media?

Do You Have Time for Social Media?

That’s like asking, do you have time for advertising? Or, do you have time for marketing? You may not think you do, but if your business is going to be successful then you need to make time. And since there are … Read More

How to Market to Tablet Users with Their Preferences & Shopping Habits

Though nonexistent two years ago, tablet use has exploded. More and more individuals are purchasing tablets and using them in conjunction with their smartphones. This is good news for marketers. In a recent article Brafton, an online news and content agency, … Read More

Pinterest, My Pinterest, How Can You Help Me, Oh Pinterest?

One thing is for sure, a lot of people have very quickly fallen in love with Pinterest. Ask any semi tech savvy fashionista what they think about Pinterest. You will immediately feel their emotion and hear a passion that you … Read More

Pinterest Hits 10M Unique Monthly Visitors, becomes 3rd Most Popular Social Community

We have been talking about Pinterest and its effect on business in 2012. We have been talking about the success that Pinterest has been having in social popularity. Now the two paths are crossing – Pinterest is on fire. TechCrunch … Read More

What Is The Most Important Inbound Marketing Tactic You Should Not Neglect That Will Give You The Most Return?

Let’s talk about blogging. JASE consults on Inbound Marketing, SEO (search engine optimization), link building, lead generation, social media marketing, and search engine marketing daily. And invariably the question comes up from our clients, “What is the most important item … Read More

New Webinar is Available :: Creative Social Media Marketing Strategies

View & Download the FREE Webinar Building and maintaining your organization’s brand and reputation is a crucial aspect of the success you achieve online. Social Media Marketing has proven to be an efficient basket of strategies to help with accurate … Read More