Find Your Brand’s Selling Point and Sell It

Every business has a product or service that is loved by their faithful consumers. For Starbucks it’s a variety of specialty coffees, for Subway  it’s a variety of subs. The first step to marketing your brand is determining what your … Read More

Coffee. Tablet. JASE. Starbucks. The perfect chemistry for success. Where has JASE taken you?

Surface Tablet with WIN RT deeply thinking at Starbucks. Chesapeake, VA Thanks, Keith!

Taking a Starbucks Break from Shopping

Taking a Starbucks Break from Shopping. Where has JASE taken you?

Every good shopping spree deserves a fun break at Starbucks. Hampton, VA Thanks, Jennifer!  

Amazon, Coca-Cola, Target: What Small Business Can Learn From The Big Brands

Establishing your brand is the first step to successfully marketing your business to consumers. As they say, imitation is the best form of flattery, and Entrepreneur created a list of the secrets of the top 10 brands. Get personal: Amazon- … Read More

Twitter for Small Business; Become a Local Celebrity

Today’s celebrities allow fans into their private lives more than ever before, that’s why I was not shocked to read that singer Chris Brown has more Twitter followers than Nike, Starbucks, Disney and Whole Foods combined. A great article from … Read More

Starbucks – The New Brand – Starbucks