Strategic Planning — What and How?

This article was written by Bill Boyer, a long-time friend and valued colleague of JASE Group. Bill is the President of Tidewater CEO, a coaching organization for CEO’s, owners and senior managers. He can be reached at bill@tidewaterceo.com or 757-375-3454. … Read More

3 SEO Tips For Higher Search Engine Ranking for Your Website

Solid SEO strategies are absolutely essential to being a success on the Internet. Through the search engine optimization techniques that we use daily for our clients, a higher search engine ranking is known as the norm. But honestly, a quick … Read More

Do You Have Time for Social Media?

Do You Have Time for Social Media?

That’s like asking, do you have time for advertising? Or, do you have time for marketing? You may not think you do, but if your business is going to be successful then you need to make time. And since there are … Read More

Brand Strategy Development – Is Your Company Declaring Its Brand To The World?

The process of developing a brand strategy for an organization can be time consuming. It is essential that a process be followed, notably a process that is proven to establish an organization as a model member of its vertical to … Read More

What is the JASE Branding Strategy Development Process

The process of developing a brand strategy for an organization can be time consuming. It is essential that a process be followed, notably a process that is proven to establish an organization as a model member of its vertical to … Read More

SWOT Analysis – Evaluating Strengths, Weaknesses, Opportunities, and Threats

We’ve had so many questions lately from various institutions and organizations about performing a SWOT Analysis for their initiatives. This is great. We’re glad we are being asked. But we are finding that further discussion is uncovering a few misunderstandings … Read More