As Tablet Use Increases, A Solid Inbound Marketing Plan Can Help Adapt To New Technologies

According to an article from the Chronicle of Higher Education, the number of college students that own tablets has more than tripled since last year. A survey by the Pearson Foundation asked 1,206 college students and 204 college-bound high school … Read More

Online Video Technology Leader Ooyala Shows Tablet Users Watch Video Content 30% Longer Than Desktop Users

Online Video Technology leader Ooyala released it’s first quarterly review in which they revealed an interesting statistic on tablet users, falling in line with JASE’s blog series last week focused on tablet user tendencies. Ooyala revealed that tablet users watch … Read More

1 Hour, 35 Minutes – How Are Tablet Users Spending Their Time

I have been pouring over the Pew Research Study just released on tablet usage in the U.S. to better understand how we at JASE should adjust ours/our clients marketing strategies. The data collected in the report has been interesting to … Read More

In Just 18 Months The Tablet Has Revolutionized The Way We Use A Computer

In new data released by the Pew Research Center, a study shows that 11% of U.S. adults have a tablet computer of some kind. This comes just 18 months after the release of the Apple iPad. The fact that 11% … Read More