What Happens After the Trade Show

The trade show has come to an end and there are no more sponsored events to attend.  All of the networking has paid off because everyone is heading home exhausted with a stack of business cards.  The real value of … Read More

Budgeting At the Trade Show

There are many costs associated with trade shows. It is very important to budget and be realistic in projecting those costs related to exhibiting. Calculating all costs will only help determine your return on investment after the trade show is … Read More

Social Media & Trade Shows

Social media has become the quickest and easiest way to market to consumers.  The benefits of incorporating social media into a business marketing plan are endless.  It can unquestionably enhance your already in place strategies such as trade shows exhibiting … Read More