GM-Lyft Partnership Lead Driverless Cars Pack to Congress

The United States Senate is hearing case studies and arguments today from the driverless car industry. The GM-Lyft partnership is testifying for their case on government regulations. Oddly missing from today’s hearings is Uber, which is about 10 times the … Read More


Know Your Target Audience

Is this overdoing the “I’m trying to be cool” act? When was the last time high schoolers pulled out their phones to call a cab? Are high school students the taxi industry’s target audience now? Uber and Lyft sure have … Read More

Uber Tests Discounted Smart Routes

Uber has been a wild success (in most parts of the world). In fact, it is seriously challenging the monopoly of the taxi cab industry. Uber has been creative in their business model and they are always looking for a … Read More