There has been a lot of conversation over the last few weeks about Instagram’s updated terms of service. When the initial notice about the terms of service was released on December 18, the internet exploded. Many Instagramers pledged to remove their personal pages and photos by the January 19 deadline to protect their photos.
On December 19, after taking a beating on many social media communities, the CEO of Instagram, Kevin Systrom, posted a blog post to apologize and clarify some of the changes with the new terms of service.
“You also had deep concerns about whether under our new terms, Instagram had any plans to sell your content. I want to be really clear: Instagram has no intention of selling your photos, and we never did. We don’t own your photos – you do.”
JASE tips for posting your organization’s pictures on Instagram
- Post images of consumers using your brand – Images from your organizations Instagram profile should feature your consumers enjoying your products. Ask your consumers to use hashtags while capturing pictures using your products in their natural environment.
- Post images of hobbies and interest shared by your consumers – Cater to your stakeholders and include images of similar interest. Offer ideas through images for your consumers to help them enjoy your products and their lifestyle.
- Use Hashtags and follow Hashtags – Stay engaged with Instagram users by using hashtags and following hashtags that relate to your business and products.
image credit: by clasesdeperiodismo on Flickr